| Title*: | Update: Changes to your AdWords URL tracking |
| Article*: | Dear AdWords Advertiser, We've improved URL management to make tracking easier for your AdWords ads. Beginning July 1st, 2015, URLs will need to use the new Upgraded URLs structure, and destination URLs will be replaced with the new fields. One or more destination URLs in your AdWords account (customer ID 606-321-1171) may contain tracking parameters. Depending on whether you use URL tracking or not, you may need to update your URLs to take advantage of Upgraded URL features: • If you don't use URL tracking: We'll automatically upgrade your URLs in July by copying your current destination URLs to the new final URL field for all ads and keywords. Your AdWords report columns will update to reflect these changes. • If you use URL tracking: We recommend that you upgrade your URLs with help from our guide before July 1st. Otherwise, we'll automatically upgrade your URLs starting in July. Your AdWords report columns will update to reflect these changes. Also, the {copy} ValueTrack parameter will be removed in the near future. Lastly, if you use a third-party campaign management service, we recommend that you work with your provider to upgrade your URLs. Next steps After your URLs are upgraded, please check that your final URLs appear as expected for your campaigns. We're here to help Your success is important to us, so please don't hesitate to contact us with questions about the upgrade at any time. You can learn more about upgrading your URLs for Search Network, AdWords for video, Google Display Network and Shopping campaigns, or your App download and re-engagement ads, by visiting our URL migration guide. You can also watch our video overview or visit our Help Center to learn more about this upcoming change. |
| Category*: | Information Technology |
| Source: | Google Adwords |
